Here’s Why You Should Write That Book You’ve Always Wanted To (And How To Do It)

Behind blogging and losing weight, writing a book is consistently cited as being in the top 3 most popular life/bucket list goals. (The popular website 43things documented the world’s most popular goals for over 10 years and found writing a book to be consistently 3rd.) I can see why. We all have a sense of…

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London – High Wealth, Low Health

So I was in London this weekend, it was a last minute trip to an event my publisher, Hay House organised called ‘Speak, Write, Promote’. It was a great event and I met some wonderful people. I got to have lunch with the CEO of Hay house US office, Reid Tracy and best-selling author and…

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Fun & Learnings From My Trip to California – Part 1

I am writing this at 10:15pm Tuesday evening and I have not slept since I was in Pheonix, Arizona on Sunday night. My journey from Sunday til today took me from San Jose, CA to Pheonix., AZ to San Diego, CA to Vancouver, BC to Heathrow, London to home in Devon! Between missing my flights,…

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6 Principles of Influence – Essential in Online Persuasion, Branding & Marketing

Using Robert Cialdini’s Influence Principles in Online Persuasion & Branding   Robert Cialdini wrote this seminal book on influence and persuasion in 2007 and it’s been a business best seller ever since and certainly heavily responsible for some of the multi-million dollar product launches. In fact, Jeff Walker refers to the principles heavily in his…

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4 Levels of Branding…And Brand Awareness is Just the First

I am currently working on a new training programme and recorded a video about the importance of branding – there are four levels (if you can think of a  fifth, leave a comment and let me know lol!). This is a combo of what I’ve learnt from Tom Peters, Seth Godin and Raymond Aaron/JT Foxx…

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Business Branding & Breaking the Rules

As I was in my car driving to a gig I had with my band on Saturday night, I thought about the funny business breakfast meeting I had attended the day before. If you’ve been to Clinton Swaine’s excellent ‘Play to Win’ seminar  then you’ll be very familiar with the mantras (for business and life…

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The Truths You Should Know About Money As Debt

Over the past few years, I have been very interested in the financial system, how money is controlled, how the banks and debt operate and how to not be a victim of the ‘financial crisis’ (i.e. huge banking scam). Conspiracy theory? Yes. Truth? I believe so. Obvious once you look at the evidence, but then…

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My Hotel Room Shower & Online Brand Building?

I am in Birmingham, UK for a week of salsa dancing and so far – after one day – I have experienced a few probs with my hotel room…highlighting the power of good customer service for online brand building. Check out my video to find out more…   You may also like: 4 Levels of…

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Online Brand Building: 22 Tangible Benefits

I was having a strategy session yesterday around online brand building for my iBrand Boost upcoming training programme and I came up with 22 solid, tangible benefits of building a good brand presence online and with social media. These are all benefits I have DIRECTLY experienced myself and many of my clients and peers have…

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Key to Success – Strong Abs!

Now, I’m not saying that you have to have stomach muscles like these two…though it’d be nice, right? But what I am saying is this… And this may sound harsh or a load of cr** to some people, but it’s absolutely true… In order to be TRULY successful, centred and happy in life, you MUST…

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